We don't just generate leads for your brand, we generate customers.
Turn your brand in to a click-magnet and generate paying customers for your business through our lead generation service.
What is Lead Generation?
The goal of lead generation is to draw in potential new customers. These potential customers are people who meet all the criteria for your business’s product, but for one reason or another haven’t made a purchase yet.
In order to be successful, lead generation must be aimed at targeting people who are most likely going to become future customers.
How can I identify a Lead?
The first question you need to ask yourself is, how can I identify a lead? This will depend on the age demographic of your target audience, their financial situation, and the nature of your product.
Strengths & Weaknesses
It's important to consider the different strengths and weaknesses of each lead. You should know that one weak lead might be more valuable than another. Lead generation is all about variety, management, and prioritization.
Able to Research Product & Services
That being said, consumers are better able to research products and services for themselves, which makes lead generation services more important than ever.
Lead Generation industry
Lead generation is unique to each industry, so there's a lot to learn. Luckily, consumers and businesses don't just interact through fleeting face-to-face interactions these days but also in an online setting.
Lead Generation Benefits
Lead generation marketing is great because it turns views and clicks into customers. It's the logical next step for established businesses looking to build their customer base. Lead generation has other long-term benefits, too.
Brand Exposure
Inbound marketing will bring you more customers! Create an audience and become a thought leader in your industry. This will lead to increased traffic, brand awareness, and long-term customer acquisition.
Broaden your Market Horizons
Over time, your business may experience changes in the audience that can affect your lead generation. And if you have expanded your services or changed offerings, this could lead to adjustments in where people are likely to find you.
Customer Reviews
Simply asking your customers for a review doubles their buying trust in your product. You'll also get bonus lead generation with every new customer who writes a review.
Automation
Today's software includes sophisticated data gathering to help inform marketing.
Good Book Writing
Lead Generation Process
Every business is unique and requires a different approach. Good Book Writing follows best practices to ensure we are thinking about the client's goals before tailoring our services to suit them.
As the first step, we start by learning everything we can about your customer. Who are they? What do they like? To answer these questions, we need all of your contact information and a list of your product and business leads.
We will also do in-depth research into your industry and field. This helps us gain a complete understanding of the potential leads that are out there for you.
It’s important to have a content strategy in place, which will help you appeal to your current leads and cultivate new ones. With lead generation marketing especially, we aim for articles that can be shared across multiple marketing channels. This is one of the reasons why we have experience with different content formats.
We can help your business generate more leads. One of the best ways to capitalize on existing ones is by improving the harmony between marketing and sales. We communicate openly with our clients so they know how our lead generation services are working to bring in new customers.
We know that the best content is always a work-in-progress, and so we’ll evaluate our lead generation services periodically to make sure they’re meeting your needs.
How Lead Generation Boosts your Online Presence
Online lead generation services have to make use of a variety of content across the web. This is because good lead generation services need to use different pieces of online marketing that link back to each other.
Online content is an important part of any business’s online presence. The more content you have out there, the more opportunities your company will have with acquiring, converting, and retaining customers. Fortunately, most types of content, including blogs and social media posts, are driven by views and clicks. To generate new leads for your company, it’s a good idea to invest in high-quality content that customers love.
At the end of your project, you’ll have a blog that is optimized for search so it’s easily discoverable by your target audience.
Why Choose?
Good Book Writing
Good Book Writing has top marketers who know what to do exactly to increase your revenue and grow your business. When you work with us, it's not just about writing quality content for your website - you'll get access to a great support team who will enable you to optimize your site for better SEO.
10Years Of Experience
We're a team of experienced professionals who know the value of catering to your audience. We've helped businesses from all sorts of industries, so we're confident that we can help you reach your goals. Our lead generation services are customized for each situation, and they'll provide real results for your business.
Good Book Writing is a digital marketing agency that's been in the industry for over 30 years. We're acutely aware of how to navigate the tight spaces that exist in the digital space. With content from our company, your brand reach will be maximized. Digital spaces are becoming increasingly over-saturated, but you'll have the edge with an agency like ours by your side.
Services Offered To You
Full Service Ad Management
We manage and constantly optimize all of your ads on Google, Bing, Facebook, Instagram, LinkedIn, YouTube, Display, Pinterest, Outbrain, SnapChat, and more...
Custom Landing Page
Yes, that's right, we include a custom built landing page! A high converting page is absolutely critical to your success so we collaborate with you to build an incredible landing page.
CPQL Optimization
CPL (Cost Per Lead) optimization will kill your business. We always optimize based on CPQL (Cost Per Qualified Lead).
CRM Integration
We use Zapier to instantly send every lead directly into your CRM. We also take data from your CRM so we can optimize your ads based on CPQL.
Call Tracking
We use CallRail to discover which ads, keywords, and campaigns bring valuable leads. Additionally, you can use CallRail to text with leads.
Lead Nurturing
We setup an automated email and text message that's sent instantly to every lead on your behalf. This dramatically increases your connection rate.
Conversion Rate Optimization
We constantly run a/b tests on your landing page in order to improve your conversion rates and constantly increase your return-on-investment.
Dedicated Expert
You will have a single point of contact that manages every aspect of your campaign and knows your business inside out.
24/7 Dashboard Report
View your campaign data, trends, & performance any time from any device. Mobile friendly and updated in real time!
Our Lead Generation Pricing Plans
| Features |
Lite It’s everything a small business needs... |
Pro Get everything from "Entrepreneur" plus... |
Enterprise Get everything from "Professional" plus... |
|---|---|---|---|
| $600 flat monthly fee | $ 975 or 15% of monthly ad spend | 12% of monthly ad spend | |
| Why get this package? | Ad Spend $100 – $5,000/month ad spend (paid to networks) | Manage $3,000 - $30,000 in monthly ad spend | Manage $25,000 - $100,000 in monthly ad spend |
| What you get |
|
|
|
| Setup Fee | $1200 | $2,250 | $5800 |
| Services offered to client | |||
| Full Service Ad Management | We manage and constantly optimize all of your ads on Google, Bing, Facebook, Instagram, LinkedIn, YouTube, Display, Pinterest, Outbrain, SnapChat, and more | ||
| Custom Landing Page | Yes, that's right, we include a custom built landing page! A high converting page is absolutely critical to your success so we collaborate with you to build an incredible landing page. | ||
| CPQL Optimization | CPL (Cost Per Lead) optimization will kill your business. We always optimize based on CPQL (Cost Per Qualified Lead). | ||
| CRM Integration | We use Zapier to instantly send every lead directly into your CRM. We also take data from your CRM so we can optimize your ads based on CPQL. | ||
| Call Tracking | We use CallRail to discover which ads, keywords, and campaigns bring valuable leads. Additionally, you can use CallRail to text with leads. | ||
| Lead Nurturing | We setup an automated email and text message that's sent instantly to every lead on your behalf. This dramatically increases your connection rate. | ||
| Conversion Rate Optimization | We constantly run a/b tests on your landing page in order to improve your conversion rates and constantly increase your return-on-investment. | ||
| Dedicated Expert | You will have a single point of contact that manages every aspect of your campaign and knows your business inside out. | ||
| 24/7 Dashboard Report | View your campaign data, trends, & performance any time from any device. Mobile friendly and updated in real time! | ||
Industries We Serve
Lead Generation Services FAQs
It is the process of finding and attracting potential customers to buy products. Marketing can be done with a wide variety of strategies, like inbound and outbound.
It is the process of finding and attracting potential customers to buy products. Marketing can be done with a wide variety of strategies, like inbound and outbound.
It is the process of finding and attracting potential customers to buy products. Marketing can be done with a wide variety of strategies, like inbound and outbound.
It is the process of finding and attracting potential customers to buy products. Marketing can be done with a wide variety of strategies, like inbound and outbound.
It is the process of finding and attracting potential customers to buy products. Marketing can be done with a wide variety of strategies, like inbound and outbound.
