Ongoing Monthly Campaign Investment (Months 2+) |
$975 or 15% of ad spend, whichever is greater |
$2,500 or 12% of ad spend, whichever is greater |
Required Ad Spend Range |
$1,000 – $15,000 |
$15,000+ |
Included Networks |
Number of Networks included |
Pick up to 2 |
Pick up to 3 |
Facebook Advertising Campaigns |
Up to 30 |
Up to 40 |
Instagram Advertising Campaigns |
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LinkedIn Advertising Campaigns |
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Tiktok Advertising Campaigns |
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SnapChat Advertising Campaigns |
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Pinterest Advertising Campaigns |
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YouTube Advertising Campaigns |
See Pricing |
See Pricing |
AI Advertising powered by Good Book Writing |
3rd Party Audience Targeting |
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Account-Based Retargeting |
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CRM Pipeline Retargeting |
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Management Deliverables |
Dedicated Social Media advertising account manager |
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450+ SMEs behind campaign driving results |
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Initial campaign strategy development |
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Number of advertising campaigns |
Up to 8 |
Up to 10 |
Audience analysis |
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Ad campaign copywriting |
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Ad copy and design performance testing |
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Ongoing campaign testing and optimization |
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Dynamic ad format testing |
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Consultations per month |
Up to 2 |
Up to 4 |
International campaign management (networks dependent on international policy – addtl. fees may apply) |
Upon Request |
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All social assets managed through client-owned accounts |
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Monitoring clicks, conversions and fraud activity |
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Monitoring of social ad comments |
Add $300 per month |
Add $600 per month |
Creative Deliverables |
Social Ad Creatives |
Up to 2 sets |
Up to 4 sets |
Display Ad Creatives |
Up to 2 sets of rapid display creatives – 16 ads total (8 per set) |
Up to 2 sets of custom layout display creatives – 16 ads total (8 ads per set) |
Connected TV Commercial Ads |
1 15-second rapid ConnectedTV ad |
1 set of custom CTV ads 15-30 seconds with voiceover (2 videos total) |
Audio Commercial |
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Setup of 1 Landing Page template |
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Performance Reporting |
Monthly performance & analysis reporting |
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Website conversion analysis reporting |
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